Monthly Archives: July 2018

Why You Shouldn't send email

Why You Shouldn’t Send to Every Email You Collect

When collecting data from web forms, junk inputs are inevitable. This is why you shouldn’t send email to every address you collect. While the majority of an audience will use your forms as intended, a certain portion will do everything they can to avoid giving up anything in exchange for your content. Junk inputs come in several varieties.  False or mistyped information is the most common problem. These form completions come through with email addresses …

July 12, 2018
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How to Gain Website Leads by Exciting the User

Have you checked your websites bounce rate lately? This is information you can find inside your Google Analytics. Basically, a bounce rate is a way to measure how well your site is holding a visitor’s attention.  Remember your visitors have a short attention span so you want to captivate them from the moment they land on your site. So, what should your bounce rate be? Well, there is not a clearly defined benchmark for it. …

July 09, 2018
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