Monthly Archives: November 2017

Getting and Cleaning Data: 5 Ways to Inform Marketing

Any successful business knows that data is king. The more data you have, the better marketing decisions you make and the more success a business can have. The importance of data cannot be understated. That being said, for those of us just diving into data, it’s easy to drown. How do you gather data? And how do you know the data is valuable? Getting and cleaning data are the two most critical parts of your …

November 15, 2017
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10 Holiday Email Campaigns Tips

With Halloween in our rear view, the holiday season, and all the marketing opportunities within it, is our main focus. Admittedly, I’m a total holiday lover. Once the clock turns to midnight on October 31st , I decorate my house, start blasting carols and dress exclusively in ugly sweaters. Even those of us that aren’t holiday crazy, this time of year opens up unique opportunities in email marketing. You can connect with users and capitalize …

November 07, 2017
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